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Exporter to a Chinese mother buying less of imported infant formula, but more vitamins and supplements
According to the study TMall Global and CBN Data, sales of milk powder and infant formula has been steadily declining for cross-border platforms. While buying nutritional supplements and minerals is going up
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Analysts say that consumers are paying more attention the purchase does not dry milk, and calcium Supplement, iron, zinc and vitamin complexes.

While probiotics are ranked 4th in exports to China, and fish oil - five.

Natural food additives from Happybaby, followed by supplements from Bellamy's, Little Freddie, Earth's best and Gerber.

The report noted that from 2016 to 2018, reduced sales of such categories as dry milk, dry goat milk, specialized formula feeding. Meanwhile, sales of edible oils, including grape seed, walnut, coconut, Chia seeds, grow.

In the category of dry milk products the most popular brands from Australia, USA and Germany, the report said. The brands of the US and Germany rapidly catching up to Australia.

 

 

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Translated by service "Yandex.Translation"
Источники: Dairynews
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